Leuven based miaa Guard was founded in 2009 by Carlo Schüpp and Ward Duchamps. The company offers a unique cloud-based platform to manage access to digital services. While the miaa platform responds to modern needs of privacy, it offers solutions in a sharing economy. miaa Guard already implemented its platform throughout the world from India to Poland and from France to the U.S for renowned clients such as Coca-Cola, Mars, Johnson & Johnson, Merck and the NBA. Closer to home, miaa Guard has been involved with smart ticketing at bus company De Lijn and the manufacturer of internet-of-things Hager.